Reilly has just submitted 5 new art pieces to his increasingly popular boys range, Back2Front. New Licenses signed now include some amazing beanbags available through Europe from our partners WOW Beanbags!

Back2Front was recently created to sit alongside the increasingly popular girls range: KASHI KISU by Reilly. Combining graffiti, pop art and an obsession with colour, Reilly painstakingly draws every element then layers over tags, found objects as well as his own cartoon characters giving Back2Front it’s own fresh and unique look.

With new logos, branding, fonts, swing tags and labels available, Back2Front by Reilly is guaranteed to become a prominent international brand.